Real Estate CRM
AI-Powered Real Estate Management Platform
A comprehensive PropTech solution that transforms how Australian real estate agencies manage leads, qualify prospects, and close deals. Built specifically for boutique brokerages and growing agencies handling 50+ monthly inquiries who need intelligent automation without losing the human touch.

The Challenge
Real estate agencies waste countless hours manually qualifying inquiries. Traditional CRMs lack intelligent automation, forcing agents to spend 60%+ of their time on administrative tasks instead of closing deals.
of agent time wasted on admin tasks
average response time to new inquiries
of leads never receive timely follow-up
Slow Response Times
Leads go cold while agents are in inspections or meetings, resulting in missed opportunities and lost revenue
Manual Qualification
Hours spent calling unqualified leads, wasting valuable agent time that could be spent on high-value prospects
Data Entry Burden
Agents manually updating CRM instead of selling, reducing productivity and increasing administrative overhead
Limited Insights
No real-time visibility into pipeline health and agent performance, making strategic decisions difficult
The Solution
Real Estate CRM combines intelligent automation with powerful real estate-specific features to 3x lead response speed, automate 70% of qualification calls, and reduce agent admin time by 60%+.
AI Voice Lead Qualification
Automatically calls new inquiries within 5 minutes, conducts natural conversations in Australian English, scores leads (0-100), and routes hot prospects to agents with 85%+ qualification rate.
Intelligent Chatbot
GPT-powered website assistant qualifies buyers/sellers 24/7, matches properties to requirements with 92% relevance accuracy, and creates leads with full conversation context.
Property Portal Integration
One-click publishing to REA & Domain with REAXML format, automatic inquiry ingestion, and nationwide property search across Australia in sub-second query times.
Smart Lead Pipeline
Kanban-style visual pipeline with AI-driven scoring, automated follow-ups, commission forecasting, and drag-and-drop lead management with real-time GCI totals.
Performance Analytics
Real-time KPI tracking (calls, inspections, appraisals, sales), agent leaderboards, conversion funnel analysis, and automated reporting with trend visualization.
Mobile OFI Register
QR code check-ins at property inspections with instant lead creation, interest level capture, offline functionality with sync-on-reconnect, and automated follow-up task generation.
See It In Action
Intuitive interface designed for optimal user experience and maximum productivity

AI-powered lead pipeline with intelligent scoring, automated follow-ups, and real-time analytics
Technical Excellence
Built with production-ready technologies and enterprise-grade architecture patterns for scalability, security, and compliance.
Frontend
- React.js 18
- Tailwind CSS
- Redux Toolkit
- Framer Motion
Backend
- Django 5.2
- Django REST

- Celery

Database
- PostgreSQL
- Redis
AI/ML
- OpenAI GPT-4

- Twilio Voice
- ElevenLabs
Integrations
- REA/Domain

- Google Calendar
- AWS S3
AI Voice Agent
- •Australian accent AI voice calls
- •Emotion detection and objection handling
- •85%+ lead qualification rate
- •Structured JSON output for CRM
Smart Caching
- •Stale-while-revalidate pattern
- •Sub-100ms page loads
- •85-95% cache hit rate
- •10-minute localStorage persistence
Property Matching
- •Multi-criteria weighted scoring
- •<50ms matching speed
- •92% relevance accuracy
- •Budget, location, features, timeline
Results & Impact
Production-ready platform delivering measurable improvements and real-world impact.
Key Achievements
3x Faster Lead Response
Reduced response time from 3-5 hours to under 5 minutes with AI automation
70% Call Automation
AI voice agent handles qualification calls, freeing agents for high-value activities
60%+ Admin Time Saved
Automated data entry, follow-ups, and documentation reduce agent overhead
10-Week Development
Enterprise-grade platform delivered in 10 weeks vs typical 6-12 months
Ready to Deploy
Intelligent ROI?
Join Australian real estate agencies who have 3x their lead response speed and automated 70% of qualification calls.
